If you had created a Facebook group that morphed into an 18,000-person support group for moms, would you kill it after it became too much work? Or if some of the posts veered into controversial territory with heated discussion threads? If the mindless mommy chatter veered too far away from the judgment-free, discussion-rich environment you’d hoped to create?
Such is the case for Longest Shortest Time Mamas, a Facebook group that (as of last Friday) is no longer posting members’ content.
Farewell, Longest Shortest Time Mamas
Some background: The Longest Shortest Time is a podcast that calls itself “a parenting show for everyone.” On iTunes, it’s got 1,800 reviews and a five-star rating (which puts it at the top of the “Kids and Family” category). The creator of the podcast, Hillary Frank, also started a Facebook group. In her farewell post, she writes: “I started this group two years ago for two reasons: 1) to give listeners a safe space to support each other in non-judgy ways; and 2) to create a place where we could reach out directly to listeners for potential show content.”
But the Facebook group is shutting down….